Archive for December, 2012

I’m back

horsebackSo, it has been nearly a year since I shared with you that I was taking a full-time position building an ambitious health portal for Philly.com. It has been a great journey.

We launched a blog for parents with contributors from hospitals all over the Philadelphia region. We created a sports medicine/fitness blog with an expert panel that included the team doctors from the Phillies, Sixers, Eagles and Flyers, among others. We added eight in-depth health topic pages. We built an aggressive social media presence on Facebook and Twitter and tackled some crowd sourcing efforts. We told stories through pictures and data, and provided extensive coverage of fitness-related events like the Philadelphia Marathon. We more than doubled traffic and revenue. The channel is poised for great things.

Now, my contract is up, and I am in search of the next challenge.

As usual, I’m not sure what the future will bring. I’m open to consulting work, contract projects, full-time offers. Anything that has to do with Web, social media and content development and strategy. And I’m looking forward to reconnecting with all of you. It’s good to be back.

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